Podcast: Inside Independent Publishing (with IBPA)

“Inside Independent Publishing (with IBPA)” wants to make you a smarter publisher by giving you access to powerful ideas, strategies, and tools for success.

Our interview guests are independent publishers, author publishers, and hybrid publishers, as well as distributors, printers, reviewers, booksellers, marketers, visionaries, and opinion leaders from all sectors of the book publishing industry.

We are sponsored and supported by the Independent Book Publishers Association, the largest book publishing association in the U.S. serving independent publishers and author publishers. IBPA’s vision is a world where every independent publisher has the tools and knowledge needed to professionally engage in all aspects of the publishing industry.

Your host is IBPA Member Liaison Christopher Locke.

Branding Your Book as a First step to Success, with guest Judy Baker

Judy Baker of Book Marketing Mentor discusses how branding your book can help you grow your readership and establish yourself as an expert in your field

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Book Printers Grapple with the Future, with guest Jonnie Bryant

Jonnie A Bryant, Executive Director of Sales/Marketing at book printer McNaughton & Gunn, talks paper, cost, and schedules, and offers her take on challenges facing the industry

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Advocating Quality, Hybrids, and a Level Playing Field, with guest Elizabeth Turnbull

Board Member Elizabeth Turnbull discusses quality standards, hybrid publishing, diversity, and other target areas for IBPA’s Advocacy Committee

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Publishers Weekly and the Independent Publisher, with guest Jim Milliot

Editorial Director Jim Milliot talks about how leading trade magazine Publishers Weekly views book publishing today and the rise of the indie publisher.

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Reflections of the IBPA Board Chair, with guest Robby Price

Robby Price, in his last term as IBPA board chair, talks about the association, how it has changed, and how it is helping transform and strengthen indie publishing today.

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Publishing with IngramSpark, with guest Robin Cutler

Robin Cutler, Director of IngramSpark, discusses ways that publishers can use print-on-demand technology to launch their business and achieve distribution quickly.

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IBPA and the Publishing Condition, with guest Angela Bole

Angela Bole, CEO of the Independent Book Publishers Association, gives an overview of IBPA and how its mission can help publishers become more successful in an ever-changing publishing landscape.

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A Publisher’s Guide to InDesign, with guest Anne-Marie Concepción

Anne-Marie Concepción of Seneca Design & Training presents the case for using InDesign as a p-book and e-book creation tool.

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Book Distribution Basics, with guest Tom Doherty

Tom Doherty of Cardinal Publishers Group presents need-to-know pointers for independent publishers seeking distribution for their books.

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Amazon Marketing Services for the Independent Publisher, with guest Ian Lamont

Ian Lamont of i30 Media discusses strategies for using Amazon Marketing Services to make your book pop to the top in Amazon searches.

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