Podcast: Inside Independent Publishing (with IBPA)

“Inside Independent Publishing (with IBPA)” wants to make you a smarter publisher by giving you access to powerful ideas, strategies, and tools for success.

Our interview guests are independent publishers, author publishers, and hybrid publishers, as well as distributors, printers, reviewers, booksellers, marketers, visionaries, and opinion leaders from all sectors of the book publishing industry.

We are sponsored and supported by the Independent Book Publishers Association, the largest book publishing association in the U.S. serving independent publishers and author publishers. IBPA’s vision is a world where every independent publisher has the tools and knowledge needed to professionally engage in all aspects of the publishing industry.

Your host is IBPA Member Liaison Christopher Locke.

Direct-To-Consumer Book Sales Strategies

One of the most effective methods for independent publishers and author publishers to sell books is through direct-to-consumer sales. Motina Books Publishing Owner Diane Windsor joins “Inside Independent Publishing (with IBPA)” to share tactics that have worked best for her, including selling books directly through her publisher website, in-person events, and more.

Read More

Set Your Book Up for Success for the Library Market

One of the most consequential topics among independent publishers is how they can get their books into libraries. IBPA is always looking for ways to set indie publishers up for success, so we invited Becky Spratford on the podcast who has been working with the library market in multiple capacities for over two decades. Becky shares expert tips about how to collaborate with your local libraries to interest them in your books, how librarians make buying decisions, the best ways to approach a library about carrying your books, and more.

Read More

Tips to Increase Revenue & Run Your Indie Publishing Business More Successfully

Bookselling profit margins can be tight for independent publishers, but with some ingenuity, publishers can create additional revenue streams. Agate Publishing President Doug Seibold has had great success with his publishing company, as well as various endeavors related to publishing, so he joins “Inside Independent Publishing (with IBPA)” to discuss package trade publishing and his newest venture, Agate Publishing Academy. Doug also shares invaluable advice about how to successfully run a publishing business based on his decades of experience, including fostering a line of credit with your bank, improving your backlist revenue, and more!

Read More

How Publishers Can Use Strategic Partnerships to Grow Book Sales

In a saturated book market where the Big 5 publishers carry a lot of weight, independent publishers have come up with some clever tactics to garner attention for their books. One such publisher is Muse Incorporated. Founder and CEO Leah Hernandez joins “Inside Independent Publishing (with IBPA)” to share details about how she’s created strategic partnerships to grow book sales; how she’s gotten her books into the education market; helpful ways she’s raised funds for her publishing endeavors; and more.

Read More

Solutions to Independent Publishers’ Challenges with Traditional Distribution

Distribution continues to be one of the most consequential pain points for independent publishers, and with fewer and fewer distributors from which publishers can choose, it seems like major changes need to occur to fix the system. Microcosm Publishing’s Founder and CEO Joe Biel joins “Inside Independent Publishing (with IBPA)” to chat about ideas for how distribution can be improved for indie publishers; the repercussions of the recent closure of Small Press Distribution; why so many independent distributors have shut down; and much more.

Read More

Learn from Holloway’s Clever Direct-to-Consumer Sales & Discoverability Techniques

Between traditionally published and self-published books, there are over 3 million books published per year, so in order for a book to stand out, sometimes independent publishers have to think outside the box.

Independent publisher Holloway has a unique system with their publishing strategy in terms of discoverability and direct-to-consumer sales, which has been quite successful for them, so COO Andrew Savikas joins “Inside Independent Publishing (with IBPA)” to share details about Holloway’s savvy publishing model; how they’ve developed their website for search engine optimization; and how other independent publishers can apply some of the same techniques to their own businesses.

Read More

Advice to Sell Your Books’ International Rights

There is a huge market for books outside the United States, so how can U.S. publishers break into the international market, and how do publishers know which markets are a good fit for their titles? Co-Founder and Managing Editor of Red Hen Press Dr. Kate Gale joins “Inside Independent Publishing (with IBPA)” to share details about how her publishing company succeeded with international sales, as well as the challenges and opportunities publishers face based on the city where they set up their business; tips on book distribution; and much more.

Read More

Tips to Level Up Your Independent Publishing Business

No matter where you are in your publishing journey—whether you’re just starting out or you’ve been publishing books for decades—you’re always hoping to level up your business. Fruition Publishing Concierge Services Founder and CEO Alesha Brown joins “Inside Independent Publishing (with IBPA)” to share advice about the best artificial intelligence (AI) publishing technology and the ones to avoid; paying author royalties; whether it’s worth hiring someone to do your social media; and much more!

Read More

Independent Publishing’s Biggest Challenges & Opportunities in 2024

With a new year comes all kinds of new possibilities for publishers to thrive! IBPA’s mission is to set up independent publishers and author publishers for publishing success, so CEO Andrea Fleck-Nisbet joins “Inside Independent Publishing (with IBPA)” to discuss the major issues that publishers are sure to face in 2024, and ways that publishers can overcome them. She discusses distribution challenges; creative ways that publishers can find funding; solutions to market access obstacles; difficulties with running a publishing business and ways to tackle them; and so much more.

Read More

Important Lessons Learned from TOKYOPOP’s Incredible Resurgence of Success

In the last few years, TOKYOPOP has had incredible success, leading Publishers Weekly to declare them one of the fastest growing independent publishers of 2023. It’s always helpful for indie publishers to learn from each other, so TOKYOPOP’s COO and Publisher Marc Visnick joins “Inside Independent Publishing (with IBPA)” to discuss the achievements and challenges they’ve had since the company began in 1997, including how they were able to bounce back so successfully after some difficulties in 2010 when, among other things, a major partner of theirs, Borders, went bankrupt.

Read More
Subscribe to Our Newsletter